قوة الصورة وسلطتها مابين الواقع وإعادة انتاجه

The observer of the current world scene could perceive that the visual discourse which relies on the power of images is the most influential among all means of communication comparing with the other means of communication. In one hand, the image has effectively imposed itself over them by dint of its attraction and by its power derived from the unprecedented development in visual technologies, and in the other hand ,there is that sort of vulnerability of spectators to be invaded by the flow of image’ power. This situation led to some kind of accentuating competition between their producers who have gone to great lengths in taking them the closest possible to reality for the purpose of winning the trust of the targeted spectators. This article, therefore, comes to project on what important the image has , as a forceful and dominant weapon that is able to change the reality and even to reproduce a new reality that can cop with the decision makers’ interests.